French Wineries Confront U.S. Tariffs

French vintners must decide how to weather the storm of America’s newly imposed tariffs

Wine’s taste may be bottled poetry, but its mathematics are often merciless. The U.S. government has implemented 15 percent ariffs on all European Union wines. Add on a 15 percent decline in the dollar vs. the euro since January, and French wines are potentially 30 pecent more expensive the moment they arrive on American shores, and their importers need to pay the customs duties. French winemakers—from small wineries to large négociants, from Champagne to Roussillon—are having to calculate whether they can stay afloat with this new math.

This article was originally published on September 9, 2025. You can read the full-length version for free here.

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